In today's society, convenience stores have become an indispensable part of people's daily life. Compared with other retail businesses, convenience stores have a small business area and a rich variety of goods, so the layout of shelves is particularly important. A beautiful and reasonable shelf can not only make people more convenient in their busy lives, but also meet people's aesthetic needs and improve their consumption experience. This article will focus on how the layout can Convenience store shelf It looks more beautiful.

1、 Color selection of shelves

Color is the key factor of the shelf, and it plays a great role in the beauty and coordination of the entire shelf. After selecting the color, it is necessary to ensure that the color of goods on each shelf is coordinated. Create appropriate background colors for different shelves, or use colors close enough to reduce visual incongruity. Pink, sky blue and beige are common colors. These colors will give customers a warm feeling and make them more willing to stay in the store.

2、 Selection of shelf height

The choice of shelf height will directly affect the comfort and convenience of customers in the shopping process. Convenience stores usually have high and low shelves. When choosing the height, we must take into account the needs of consumers of different ages to avoid making shoppers feel uncomfortable when shopping.

3、 Category grouping of shelves

The shelves are grouped according to categories, which not only helps to better maintain the quality of products, but also provides customers with a more convenient purchase experience, and also makes them more beautiful and harmonious. For example, tissue products should be neatly displayed together, kept clean, easy to pick up and place, and quickly replenished. Candies and drinks can be placed together for customers to choose.

4、 Shelves layout

Layout refers to the arrangement, combination, length and quality of each area in the site. The layout of the shelves should allow customers to have a good experience in moving, watching, buying, and checking out. The shelf should be placed in shape, color, display and other aspects. Some rainbow colored shelves can be used to attract customers and attract them to buy more goods, such as candy, snacks, etc.

5、 Highlight promotional briefings

If there are new products, promotional products or hot goods on the shelves, corresponding leaflets shall be set up beside the shelves to inform customers in time. The promotion sheet is usually placed in the bright lighting area in front of the shelf to reduce the search time of consumers and increase the effect of promotion.

Through the above five aspects of shelf arrangement and layout, the displayed goods are more rich, colorful and flexible, and the shopping experience of consumers is improved. In addition, in order to let customers better understand the products and promotion information, TV screens can also be installed on the shelves and promotion videos can be played. The overall atmosphere has become more vivid and rich, making consumers have the desire to enter convenience stores.